The dissertation file is not currently available for this title.

Abstract

Starting out in the media industry may feel harder than ever due to the expansive amount of digital talent that already exists. Is it possible to feel original and can one be authentic enough?  The Jess Fitzy Design project will analyse the importance of establishing a unique digital design brand and what factors are needed to be considered when heading towards success. The project will document the progression of the brand, including a new website and coinciding blog showcasing the journey of Jess Fitzy Design. A combination of primary and secondary research will be used to assist the development of a digital design brand from scratch so that this project may act as a guide for newcomers into the creative industry.

Course: Media and digital practice - BSc

Date Deposited: 2022-10-28

URI/permalink: https://library.port.ac.uk/dissert/dis14044.html