Don't forget to look at our fantastic market, industry and company resources if you are preparing assignments over the Christmas holidays!  read more ...

Marketing, Advertising & Sales - Introduction

This subject page aims to guide you to high quality information as quickly as possible.

We recommend the following steps:

1. Start with what your lecturers advise:

Your lecturers have produced reading lists which are an essential starting point when looking for information for any assignment.
Check our Reading List Database to see what is available for your course. 

2. If you need to go further ...

Use our Discovery Service for the Business School to locate relevant books, e-books, articles, reports and more - all in one search...

or

See Finding Articles to identify key databases and journals that your lecturers may have recommended.

3. Still not found enough?

Try these Recommended Sources covering specialist services, government websites and other official sources, and statistics.

 

Book Locations

Look for the sections starting with these numbers (but remember that Discovery and the Library Catalogue will help you exploit all of our e-resources):

advertising & public relations - 659
marketing - 658.8
public relations - 659.2

 

Your Subject Team

Hannah Porter

Faculty Librarian

Email: hannah.porter@port.ac.uk

Phone:(023) 9284 3238

Lizzie Wildgoose

Assistant Faculty Librarian

Email: lizzie.wildgoose@port.ac.uk

Phone:(023) 9284 3452

 

Marketing, Advertising & Sales Pages

For more resources see also