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Distance learning support
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BaL Academic Skills Tutors
The Library purchases high-quality subscription online resources to support your assignments. Download the University VPN system to access these any time, anywhere!
Try these resources for information on markets, industries and larger companies - they include market research, statistics, industry profiles and more.
Video Introduction to IbisWorld, Mintel, Statista and WARC (10 mins)
Provides peer insights from across the information technology sector along with reports on new trends in blockchain/bitcoin, AI, cybersecurity, cloud computing and much more. Useful for technology but also includes reports covering talent and change management in HR, financial growth and marketing and sales.Also includes Gartner Magic Quadrants (GMQs) which are market research reports for the sector.
• GlobalData Explorer (includes Marketline)
Search for and compare companies, industries and economies across the world. Also find global adverts and brand profiles.
Provides a comprehensive collection of Industry reports on very specific sectors in the UK, US and China.
• Mintel Reports and Mintel Trends
Detailed market research reports on a range of UK sectors including: automotive; beauty and personal care; lifestyles; drink, food and foodservice; health and wellbeing; leisure; media; technology; and travel. Also includes access to Mintel Trends which provides evidence-backed insights on how today's consumer thinks, feels and acts.
Using Mintel Reports and Using the Interactive Databook videos
Additional access instructions:
The first time you access will need need to tick the box to acknowledge you have read Mintel's permissions and prohibitions and then click Continue.
Find and exploit a huge amount of market and socio-demographic data from countries round the world. Explore country profiles, consumer markets, industry and company information.
SLIDES: How to get data from Passport - 10 stepsVIDEO: How to use Passport (10 mins)
First time users need to register. See this FAQ: How do I access Passport
• Statista: the portal for statistics
Access to more than a million statistics from many different sources. Useful for finding industrial, economic and consumer market statistical trends.
For off campus access use this link
• WARC : World Advertising Research Center
Specialist database with articles, research reports and case studies covering advertising and more...
Video Introduction to WARC
(023) 9284 3238
Assistant Faculty Librarian
(023) 9284 3452